The raise names scaling the team.
This is the part that takes longest.
A measurement company with an inbound front door.
The product proves outcomes. The pipeline is a separate build.
Build. Run. Own.
Build
We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.
Run
We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.
Own
We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.
Three things, matched to what is actually missing.
The list, built by name
The people who own performance and measurement budgets at DTC and retail brands in your size band, and the CTV and programmatic leads on the agency side. By category and by role, named person by named person, not a bought database.
Outbound that runs every day
Research led messages written for one person at a time, from warmed inboxes and managed profiles. Not a blast, and not a template with a first name dropped into it. A person owns every live conversation.
Reported the way you report media
You hold your own campaigns to attribution, so we hold the engine to the same standard. Sends, replies, real conversations and booked meetings, visible to you every day, by segment and by message.
Every message, written for one real person.
Target
We build the list ourselves. Named brand side and agency side buyers in your categories, by role, not a bought database.
Personalize
AI reads each profile and writes a unique message. No templates.
Hand off warm
A positive reply pings you and your operator with the prospect and a way to reach them.
You take it from there
You take pre-qualified conversations. The engine handles everything before it.
Built for companies whose buyers are countable.
A finite named universe
Mid market and enterprise brands running performance TV, plus the agencies that buy it for them, is a list you could write down. That is the shape outbound handles best: a known universe, worked patiently, one name at a time.
You bought growth, not a plateau
The release said scale the team. Hiring sellers is the fast half. The engine that keeps their weeks full is the slow half, and it does not arrive with a new hire.
Nobody at Keynes becomes a prospector
Your people stay on the accounts and the product. The engine runs everything that happens before the conversation and hands your sellers a warm one.
Numbers from live campaigns, not projections.
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
You own it at the end. That is the difference.
Stand up fast. Prove it. Then scale.
Build
The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.
The test
Run against the KPIs we agree up front. First meetings on the calendar early.
Ramp
Once the numbers hold, ramp the seats and breadth to the volume you want.
Hand over
Playbook, tooling, dashboards and a trained operator. The engine is yours.
Yours to keep. Nothing owed.
- Read it, forward it. It is yours either way and nothing is owed for it.
- If any of it is wrong about Keynes, tell Matthew and he will correct it.
- If you want the named list for your categories, Matthew will put twenty minutes aside. Only if it is useful to you.